What's the relationship between creativity, innovation, change, and leadership? Creativity: People don't stare at the unknown and wait for the 'aha' moment. They create new things out of old, and turn old things to new activities, services, or products. Innovation: People apply their creativity as solutions to daily problems. Innovation is not just a step up, but creating new out of nothing. Change: People have pragmatic expectations of changes in the organization and are willing to join into uncertainty which is a demonstration of commitment. Leadership: The change process is muddier than we all imagine it to be. Even muddier in the layered context of the pandemic. Leadership without doubt, provides a good lever to buffer against resistance and cooptation. If your organization is struggling to bring about a transition to better in the pandemic context, keep reiterating and don't stop until you get the culture right. Without fostering the right culture, creativity, innovation, change, and leadership will remain as idealized concepts. instead of transplanting new values, consider what shared unconscious beliefs are existing and double-dip on it. Hearts and minds follow emotions, not logic.
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