This time no one wants to feel isolated especially those who are in business.
Some of your suppliers, partners, and clients are hurting at the moment.
This is the time to reach out and tell them you care, you know that there are shared experiences, and you are there to help.
I have been doing that in all of my community members.
Because number one, you are not working or dealing with an organization, you are dealing with people.
People are scared, afraid, and unable to make sense of what is happening.
Provide that support and leverage your mission and resources to have that extra-customer service that they would need at this time.
During crisis time, it is not ethical to be sleazy and capitalizing on someone's pain.
But you need to be present and make the effort to be relevant with results.
Commiserating is good but working with them towards practical solutions is way better!
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