coaching is not quantum physics

I heard in many quarters that coaches should be certified for them to get business. 

Coaching is not quantum physics. 

It is about trust and building that trust element so that your interventions could work.
It is about your process that you are safeguarding that ensures that objectives are reach, agreed, and monitored for accountability.
It is empowering the client to make decisions that will increase their effectiveness in life and in their organizations. 

Coaching is about behavior change, not a technical training or exercise.

There is no need for hifalutin methods and approaches, nor initials to your name to say you are good.

If you have helped people by providing practice advice they have used, then you are a coach.

Institutions and certification bodies want your money. The clients do not care whether you were trained by a global expert firm or a Harvard School. 

They only care about this fact-"Can you help them out of their situation?"



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